Who owns the Twitter followers of an account when they were amassed during an employee’s tenure at a company? A case popped up in the news today on SMH (originally published in the New York Times).
The topic at last week’s Product Maven’s focused on social media marketing. Presentations came from Enjel Phoon, a lawyer whose firm recruited on twitter, the developer and entrepreneur behind product marketplace Blue Parcel, and PR consultant Roger Christie. Lessons learned: Leverage channels that will surprise your audience. “Fish where the fish are swimming”. Delve into metrics to […]
Watching a gripping game of Rugby League between West Tigers and St George I curiously grabbed my phone to check the Twitter stream. Looking for a shortcut to league tweets I checked trending topics–no league unfortunately but there was “tonga” trending because of the first game of the Rugby Union. So I checked it out. […]
The first Digital Citizens event tonight was a robust discussion on personal versus private online. The title of the evening was Private Parts: Personality and Disclosure – Finding a Balance in the Digital Space. Surprisingly it was the lawyer on the panel, Adrian Dayton (of Social Media for Lawyers) who was sounding like the ad […]
Focal Attractions are the publishers of Mumbrella, an online magazine for media and marketing news. They revealed in the MX rag yesterday that they plan to put a clause, claiming ownership of tweets, in employees contracts. The reason why is because: an employee’s work-identified posts fell somewhere between their little black book and the firm’s […]