This website address is: It uses Google Analytics and Mouseflow as tools to understand user behaviour on the site which helps me improve content and design. How this works is detailed further on this page.

What personal data is collected and why?


When visitors leave comments on the site a few things are collected:

  • data shown in the comments form
  • the visitor’s IP address
  • the browser user agent string is colelcted to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available at After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you leave a comment on this site you may opt-in to saving your name, email address and website in cookies. These cookies will last for one year.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, tweets, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Pages that you visit on this site may be tracked by third party services like Google Analytics and Mouseflow that help improve this site.

Google Analytics is a service which transmits website traffic data to Google servers in the United States. Google Analytics does not identify individual users or associate your IP address with any other data held by Google. I use reports provided by Google Analytics to help understand website traffic and webpage usage.

This website also uses Mouseflow: a website analytics tool that provides session replay, heatmaps, funnels, form analytics, feedback campaigns, and similar features/functionality. Mouseflow may record your clicks, mouse movements, scrolling, form fills (keystrokes) in non-excluded fields, pages visited and content, time on site, browser, operating system, device type (desktop/tablet/phone), screen resolution, visitor type (first time/returning), referrer, anonymized IP address, location (city/country), language, and similar metadata. Mouseflow does not track or collect information outside your web browser. If you’d like to opt-out of Mouseflow on any site including this one, you can do so at If you’d like to obtain a copy of your data, make a correction, or have it erased, please contact me, or contact Mouseflow at

For more information, see Mouseflow’s Privacy Policy at

For more information on Mouseflow and GDPR, visit

Who I share your data with

Your personal information is not shared with any third party service.

How long I retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so I can recognize and approve or manage any follow-up comments automatically instead of holding them in a moderation queue.

What rights you have over your data

If you have left comments, you can request to receive an exported file of the personal data held about you on this site, including any data you have provided to this site. You can also request that any personal data held about you here be erased. As this site is a blog this primarily refers to any comments you have posted. If this site were to expand in functionality this would not include any data I would be obliged to keep for administrative, legal, or security purposes.

In short, if you’ve left a comment on the blog, you can ask that it be deleted.

Where your data is sent

Visitor comments are checked through an automated spam detection service called Akismet.

The information collected typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

Your contact information

If you have any concerns please contact me via uxreading at gmail dot com.