Hi, I’m Erietta

… or Eri for short. I’m a senior human centred design manager working across service design, CX, digital UX, product development, research & design thinking.

I trained as a creative and started my design career in IT. Since then I’ve developed a human-centred design and research practice, working in experience design, product, and CX teams in both consulting and client-side settings.

It’s been a career of diverse opportunities using design methods to create digital experiences and services, as well as training, communication, and strategy.

I’m currently researching the humanities graduate experience for a new project about career pathways.

I’m motivated by customer problems and insight, energised by communities of practice, teamwork and learning what works.

Thanks for spending some time with me here.

Erietta Sapounakis

Design talks & panels

  • UX Careers Panel, UTS Advanced IXD course, October 2018
  • Careers in UX Panel, UTS IXD course, May 2017
  • Prototyping and evaluating UX as part of the design process, UTS IXD course, May 2017
  • Making design work in a traditional business, Customer Experience Company, March 2017
  • Service Designing a Transformation, CBA October 2016
  • Service Designing a transformation, ABC, December 2016
  • Sydney University, Design Thinking elective, guest speaker, May 2016
  • Aquent Put it to the Panel: UX, the customer journey & beyond, May 2016


  • Co-organiser and social media support for Salon Sessions (a music and drawing club) 2019-present
  • Co-organiser of bi-monthly Sydney Jobs-to-be-done meet-up, 2015



Any views expressed here are mine and in no way, unless specified reflect the views or opinions of my employer.

All content and original images on this blog are available under a Creative Commons attribution licence. If anything here inspires you enough for you to use it please kindly reference the source with a link back, and let me know in the comments or on Twitter.