Who owns the Twitter followers of an account when they were amassed during an employee’s tenure at a company? A case popped up in the news today on SMH (originally published in the New York Times).
My first Product Mavens found me the loveliest, warmest bunch in Sydney. I am curious about product management in those areas where it crosses over into UX which is why I am interested in this group. So often UXers come across marketers and product managers as stakeholders yet I am not sure we always talk the same language. The topics last week focused on the marketing terrain and social media marketing at that. Presentations came from Enjel Phoon, a lawyer whose firm recruited on twitter, the developer and entrepreneur behind product marketplace Blue Parcel, and PR consultant Roger Christie.
Watching a gripping game of Rugby League between West Tigers and St George I curiously grabbed my phone to check the Twitter stream. Looking for a shortcut to league tweets I checked trending topics–no league unfortunately but there was “tonga” trending because of the first game of the Rugby Union. So I checked it out. Now I have seen spam twitter profiles, been @spammed and have heard of direct mail spam. But had not seen such blatant pr0n spamming of a hashtag. Note #tonga …
The first Digital Citizens event tonight was a robust discussion on personal versus private online. The title of the evening was Private Parts: Personality and Disclosure – Finding a Balance in the Digital Space. Surprisingly it was the lawyer on the panel, Adrian Dayton (of Social Media for Lawyers) who was sounding like the ad man encouraging people to establish their personal brand and get it all out there on twitter. Sam North of Ogilvy PR, was reminding people of their contractual obligations to their employers and clients with words of warning to not speak badly about them. But, as ever in the social media space the lines quickly become hard to define.