Jan 20, 2010 0
Dec 17, 2009 7
Mumbrella’s Twitter Policy
Focal Attractions are the publishers of Mumbrella, an online magazine for media and marketing news. They revealed in the MX rag yesterday that they plan to put a clause, claiming ownership of tweets, in employees contracts. The reason why is because: Read the rest of this entry »
Dec 16, 2009 2
Persona Marketing
I picked up a copy of MX today, (sophisticated reading I know) and noticed this advertisement by State Rail. It warns that anti social behaviour will attract an on the spot fine. I thought Aggressive Guy was pretty close to a persona in marketing. Not a very fleshed out persona I’ll admit, but I think we have all come across someone like this. Bogans, you have been warned!
Dec 12, 2009 0
A Day on the Internet
I came across this cute info graphic courtesy of a Bill Inman tweet. The graphic was produced by blog site Online Education. While the stats of a day in the life of the internet are rather impressive, the bottled water graphic is just plain depressing!
Oct 17, 2009 0
JD: Web Developer
I really appreciate when people share their definitions of job descriptions within the web industry. I just finished reading this post, Why front-end developers are so important to the future of businesses on the web [Sep 24, 2009] by Paul Carvill, a web developer for the Guardian.
Jul 20, 2009 3
Critical Voices
I often bemoan the subjective and pithy remarks in blogs and blog comments. The internet is rife with invective. Radio National’s Media Report had a panel discussion on Civility Online (September 2008). The proposition was: Read the rest of this entry »

