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The gap between technology and trust

I’ve followed some interesting and conflicting media recently. Tony Costa writing for Forrester evangelises location technologies improving customer experience citing four recent and compelling examples. On Australian TV last night 4 Corners followed the life and online privacy of a typical Australian family to demonstrate the reach of where our data goes. Once the breadth of data sharing was exposed, together with blatant privacy breaches the family were less than impressed. At the very least one could say that they appeared uncomfortable. I’m sure many in the viewing audience were. Here is an example reaction from the family, the daughter, a 24 year old university student was asked to comment on what she thought of being tracked in a shopping centre.

Google Santorum

Search for “Santorum” and the top result will land you on this page. I was just alerted to this long running campaign via a friend’s Facebook post. The details of it are documented on Wikipedia. Its part political activism against the US senator’s anti gay remarks, part organic google bomb. Organic in the sense that organic search terms are ones that rise to the top of search engine results pages without manipulation. The wikipedia entry of the campaign to create this neologism (a new word definition) included this account of the request to Google to address the matter.

In September 2011 Santorum asked Google to intervene by altering the indexing of the content, saying, “If you’re a responsible business, you don’t let things like that happen in your business that have an impact on the country…To have a business allow that type of filth to be purveyed through their website or through their system is something that they say they can’t handle but I suspect that’s not true.”[4] In response to Santorum’s request, a Google spokesperson asserted that Google does not “remove content from our search results, except in very limited cases such as illegal content and violations of our webmaster guidelines.”[4]

Digital Citizens – Social media and the music industry who are mildly embracing it

The panel at Digital Citizens: Ben Shepherd – Sound Alliance; Sam Buckingham – singer / songwriter; Gareth Stuckey – Director, Gigpiglet; Dan Rosen – ARIA Chief Executive Officer; Neil Ackland – Sound Alliance; moderated [email protected] The event was held at FBI Social.

So the topic of the evening was meant to be Social media and the music industry but that’s not quite what we got.

Scam Buster

The NSW department of Fair Trade is launching their new Scam Buster app today. Flyers and sunscreen were being handed out at Town Hall station this morning. The app enables people to report scams by channel and type and offers info and tips for what to look out for.

Twitter hash tag spam

Watching a gripping game of Rugby League between West Tigers and St George I curiously grabbed my phone to check the Twitter stream. Looking for a shortcut to league tweets I checked trending topics—no league unfortunately but there was “tonga” trending because of the first game of the Rugby Union.

Group buying Doggy style

Banner image on Snoop Dogg's Facebook Shop

At a FED event in April, I asked Dean McEvoy co founder of group buying site Spreets a question about the deals function. What was the point of  quotas for deals considering that Spreets is so popular, it is inevitable that all deals go ahead? He replied and said “watch this space”. Well, nothing has happened so far in terms of innovations on Spreets or any other group buying site. But something has happened on Facebook. With Snoop Dogg.

Retail doing its best impersonation of a web business

The Yammer network at work yesterday was a buzz talking about Harvey Norman’s new online shop. Gerry Harvey has been very public in recent times in a campaign by retailers lobbying government to reconsider tax rules on items bought over the internet under $1000 in value. The retailers were arguing the playing field wasn’t level. So, here we are a few months later with a retailer’s attempted fight back at web sensations that are “stealing” their customers. Unfortunately for them the site is a ruse. Sure it looks exactly like Catch of the Day – but where is the catch? Like the group buying sites, there is a countdown gaming us to buy before time runs out, and like all the daily deals sites the deal is front and centre. But as you can see from the image below, you cannot even see the savings you are making on the item. They severely missed the point … that is until Day 2 of the site when the saving was finally advertised. Oops. It will be interesting to wait and see how long this site lasts, and what other changes emerge.

Creative Sydney: Free events this June in Sydney

If you are in a creative or tech field I highly recommend you mosie over to the Creative Sydney site and check out the free events on offer. Creative Sydney is part of the Vivid Festival. This booked out very quickly last year so hurry. There are talks on the impact of technology on future generations, designing immersive experiences, collaboration and open source movement (from a user perspective), monetizing your work, the “affection” economy and more.

Delicious acquired by YouTube founders

Yahoo! email notifying Delicious user (me) of sale of property to AVOS
Yahoo! email notification of sale and instruction to authorise permission for new company AVOS to manage.

I’m sure it has been announced previously, but as a user I just received my email from Yahoo! notifying me of the sale of Delicious to AVOS. I used to be a huge Delicious fan. Remember when it was one of the darlings of “web 2.0″? My use and fan-dom has wavered as other tools such as Instapaper have proven more useful. Even in its hey day, my inbox remained empty as friends never really leveraged the sharing aspect as it was designed. Yet the feature remained. Only recently has search of own bookmarks been enabled. I wonder what this means for the future of Delicious? Hopefully some product innovations will follow.