This week a colleague rushed up asking how long it would take to produce a journey and the answer was … it depends.
The Good Design Awards have a new website and are open for submissions. Interestingly, there are two new categories recognising the expanding role and remit of design: Social Innovation and Business Model Design.
Interesting to see Dymocks appropriate Ideo’s “Keep the Change” program for the Bank of America as a fundraising initiative. (Having said that I am only assuming they have taken inspiration from it.)
I’ve followed some interesting and conflicting media recently. Tony Costa writing for Forrester evangelises location technologies improving customer experience citing four recent and compelling examples. On Australian TV last night 4 Corners followed the life and online privacy of a typical Australian family to demonstrate the reach of where our data goes. Once the breadth of data sharing was exposed, together with blatant privacy breaches the family were less than impressed. At the very least one could say that they appeared uncomfortable. I’m sure many in the viewing audience were. Here is an example reaction from the family, the daughter, a 24 year old university student was asked to comment on what she thought of being tracked in a shopping centre.
I love this list of 22 typical change management mistakes to avoid. There are several in this list which I think can be addressed with a human centred design approach such as:
OK so this might start sounding like an advertorial real quick. I organised a 28 Degrees Master Card to use as my travel money card after reading Choice Magazine’s 2012 awards. Seems like they want to retain that customer mantle. My last email from them included a message that they will illuminate the consequences of only paying minimal monthly repayments on credit card balances.
The first Australian CXPA meet-up in Sydney (16/4/2013) was a breakfast session at Atlassian HQ with Cyrus Allen of Strativity as the MC. The special guest via a Google Hangout was CXPA and Temkin Group founder Bruce Temkin. He is also the creator of Forrester’s Customer Experience Index and Voice of Customer Award.
I had the privilege to work on a succession of projects relating to the staff experience at my time at Different. My colleague Christian LaFrance presented some of the learnings from these projects and a few others undertaken by the team at the recent Service Design Network Global Conference in Paris (28-30 October, 2012) and he has shared his presentation on Slideshare. Many of these projects involved a participatory design approach to achieve change that took employee needs into account and that was employee led.
Design Thinking Drinks is an event organised by Deborah Kneeshaw and sponsored by Thoughtworks. It’s on every couple of months and last week’s event attracted a big and curious crowd for Chris Vanstone design co-lead of The Australian Centre for Social Innovation (TACSI) and one of the founders of agency In With For.
QR codes – they seem like a good idea, yet their implementation is often shallow and clumsy. Tesco have certainly shown what can be done with QR codes building a shopping experience at train stations in South Korea.
Customers use of mobile devices translates directly into efficiency gains and profits for Dominos pizza via SMH
An article in today’s SMH about the Domino’s food chain struck me as quite significant. Customers’ increased use of mobile devices when ordering has resulted in efficiency gains and increased profits for the business. Customers’ use of devices when ordering has:
How a strategy plays out in personnel changes:
Marc Stickdorn is an academic and author of This is Service Design Thinking so we were more than lucky to have him address the group. Stickdorn teaches to both design and business students. A theme of the night was working and communicating across disciplines, with these two important requirements:
was recommended to me in 2007, I finally got round to reading it in 2010 and the other day I revisited the copious notes I took. This is a book about ethnography, research, projects and design. But why write a blog post that is a book review? Particular when the subject is essentially a text book?
There’s efficiency and there’s experience. Last month I published an article for UX Mag on the subject of customer efficiency. It opens with a story about the Melbourne trams. It’s conductors were replaced by machines in an efficiency drive. However the efficiency of customers and of the service required consideration around tasks beyond ticket purchase. Conductors served a multitude of customer needs but in the narrow assessment of their use they were deemed redundant.
This blog post is about diary studies and how to go about conducting them.