Do I need a disclaimer just to have a bad day?

The first Digital Citizens event tonight was a robust discussion on personal versus private online. The title of the evening was Private Parts: Personality and Disclosure – Finding a Balance in the Digital Space. Surprisingly it was the lawyer on the panel, Adrian Dayton (of Social Media for Lawyers) who was sounding like the ad man encouraging people to establish their personal brand and get it all out there on twitter. Sam North of Ogilvy PR, was reminding people of their contractual obligations to their employers and clients with words of warning to not speak badly about them. But, as ever in the social media space the lines quickly become hard to define.

UX Studies: An Interview with Philipp von Kiparski

Philipp von Kiparski has a Bachelor of Arts in Information Design from the Stuttgart Media University, Germany. His degree was based out of the Faculty of Information and Communication. Philipp has just completed his second internship as an Experience Architect here in Australia, at Different. I thought it would be appropriate to kick off this interview series with a recent graduate of a course focussed on user centred design. This interview was recorded on 28 January 2010.

Persona Marketing

State Rail advertisement for anti social behaviour
State Rail advertisement for anti social behaviour

I picked up a copy of MX today, (sophisticated reading I know) and noticed this advertisement by State Rail. It warns that anti social behaviour will attract an on the spot fine. I thought Aggressive Guy was pretty close to a persona in marketing. Not a very fleshed out persona I’ll admit, but I think we have all come across someone like this. Bogans, you have been warned!