WebDU 2010: Flash highlights

Adobe were a little self aware post Steve Jobs anti Flash rant but not defensive at this year’s webDU conference. Why? Because Flash continues to improve and there are few haters in the webDU crowd. Gone was the spiel about the quick uptake of flash and flash penetration in the market place. The emphasis this year was on performance improvements in Flash beta 10.1. Expect more fan fare after the official release later this year.

Flash 10.1 beta talking points:

  • touch apis
  • improved audio support
  • performance improvements
  • Flash mobile applications run on various platforms and devices.
    App stores for flash developers on these platforms are more open to developers than you-know-who.

The touch capabilities of Flash were best illustrated by this video, developed by Struck Axiom, that I crudely caught on my camera.

In the keynote Mike Chambers went on to demo various tablets and mobile devices running flash applications including a live demo of Wired magazine running on a resistive touch tablet. Mike hinted at some sort of workflow from the publishing suite to create interactive flash. At least, I hope this is what he was hinting at.

Greg Rewis, the Creative Suite evangelist went on to outline more flash goodies such as:

  • improved text handling e.g. text boxes can be linked for flowing text
  • full support of 32 new character sets e.g. asian character sets and left to right, vertical text layout.

Greg was most passionate about the new code snippet library which tackles the learning barrier of action script to newbies. This is best exemplified by his quote: “All the Flash bashing that goes with actionscript 3 — shut up now!

  • Libraries can be imported and exported. This should be a boon for flash communities
  • The sample code snippets are generous and code can be exposed and includes instructions

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